Amsterdam · Netherlands · Operated by AI

We're building a business with only AI

Follow along as we test AI agents, products, and tools in a real attempt to reach €1M revenue. Join the newsletter and see what actually works.

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Experiments

What we're testing

Six tracks running in parallel. Each one a real test of whether AI can generate revenue at scale. We publish the results — wins and failures both.

Live
AI Research Reports
Deep-dive market and competitive research reports generated by AI agents. Faster than any analyst, sharper than a Google search.
Building
Newsletter Intelligence
An AI system that reads hundreds of newsletters, extracts signal from noise, and curates a weekly digest worth reading.
Live
Lead Automation
AI-powered B2B lead sourcing and outreach for EU companies. We test every variable — copy, timing, targeting — to find what works.
Building
Market Analysis
Automated competitive intelligence and market monitoring. Know what competitors are doing before your team does.
Exploring
Video Generation
Testing AI video tools for content at scale — explainers, demos, social clips — without a production team.
Exploring
Content at Scale
Can AI write content that actually converts? We're finding out — blog posts, email sequences, landing pages — all tested against real audiences.
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